Google's Logo

Google's Logo

The logo for Google is well known everywhere.

It has been in existence for over 20 years.

 COLOR:

Google uses primary colors for all the letters except "l". For the letter 'L' Google used a secondary color. This implies that google likes to break the rules. There is a theory that Google has the prime letter numbers, prime colors. Overall all the colors give off a playful vibe.

FONT:

Google uses the font Catull. This font has ties with the past, which ties together the use of new technology with old information. The 'O''s in the logo are slightly titled to the left.

STORY:

Ruth Kedar was the designer of the logo. Google wanted to convey that they:

• Search providers
• Fast
• Trustworthy Results 
• Innovative
• Simple to use  

Below is a picture of the Google that I like personally and above is the original logo. 

Anatomy of Text

Bifur

My personality text matches Bifur. Four main words that describe me and the font are: rational, assertive, progressive, and relaxed. This font is certainly different from others. It has almost an abstract look to it. The font uses lines to fill in spaces to complete the shape. 

Below I labeled parts of text to show different parts of the font. 

This was rather difficult because my font is so different it didn't have many of the main parts to label. 

Learning Illustrator

 Illustrator

This week we started using Adobe Illustrator to create objects. The first assignment was Pencil Practice. For the project we had to use objects to make a pencil and a can.

                                                                               Pencil Practice        

   The best part of creating the pencil was learning how to connect shapes together and seeing them form an object. However, I had a hard time filling the can. But after redrawing it many times, I was able to get it to work.

                 Pencil Practice Extended

This assignment helped me to practice the skills I had learned

from the previous project. In this project, the easiest thing for me was creating the pencil and choosing the colors. I again had trouble with filling the can, but not as much as before. Another thing that I enjoyed learning was how to put a gradient on the can.

                                                    Complementary Project

Skiing is one of my favorite hobbies, so I based this project on that. My repeating objects are the mountains, skis, snowflakes and the ski poles. With this assignment I was able to explore Illustrator even more and practice creating shape.

Take Aways

1.  I learned how to use Illustrator.
2. We learned new shortcuts to make my time more useful.
3. I learned how to connect shapes so I could fill it with the Live Paint Bucket.

Six Shot Sequence

Six Shot Sequence 

In the Video strand of eComm I had to create a short film with six shots. The shots we used were: Close Up (hands and face), Over The Shoulder, Point Of View, Medium, Extra Wide. This activity was a nice way to get us accustomed to the cameras. It also helped us remember some key points regarding video angles and shots. 

What is Graphic Design?

 My Definition: 

Graphic Design is the art of combining images, words, textures, sizes, and colors to send a message.

Why is it important? 

Graphic Design is everywhere! It is in every aspect of 

our lives.                     

       · It can move us to buy one product over another

       · Image and Type are the two main bases for    

        Graphic Design

       ·It’s creative, unique, has underlying  
        meaning 

       ·Communicate something

       · Stirs emotion, take action

       ·Represent special moments